Smart Branding for Your Small Business

Definition: The marketing practice of creating a name, symbol or design that identifies and differentiates a product from other products.

 

While your “brand” as a whole is made up of the benefits you offer your customers, promises you make, how you follow up, your voice, and appearance, we want to help you with that last bit.

To visually brand your business, we will work together to come up with a logo, colors, and photos that best represent what you are as a business. This includes a discovery session to help you come up with all of the following:

Why:

  • What do I want to achieve with my brand?
  • How long do I want my brand to last?
  • What is my brand personality?

Who:

  • Your target demographic, including: age, gender, education level, employment status, lifestyle, and what challenges they may be facing.

How:

  • What kind of language are you going to use in your marketing to pique the interest of your target market?
  • What colors, fonts, and images do you want to employ?

 

Once we figure out these key elements together, you’ll give me the reigns to come up with a suite of branding materials for you to use in whatever way you please. We have a couple packages available, along with the ability to custom build a suite of designs to suit your needs.

 

Starter

to fulfill your basic branding needs
$279
  • 30 minute Discovery Session
  • Color Palette
  • Fonts
  • Logo Design
  • Business Card Design
  • One revision included

Business

consistency is key in business branding
$479
  • All options in the Starter pack PLUS:
  • 30 extra minutes for our discovery session
  • 2 FREE additional revisions
  • favicon
  • 2 brand images and/or textures
  • flyer design